Guerrilla
Marketing to Save Mountain Gorillas
Renewable
Energy to the Rescue
By John R. Platt | September 25, 2012
In one hand, the costumed gorilla holds an
energy-efficient stove.
In the other, he carries a bag of biomass
briquettes.
Put together these two items could provide
safe, inexpensive, environmentally friendly fuel for heating and cooking to the
250,000 refugees currently crowding around Virunga National Park as they flee violence from the ongoing civil war in the Democratic Republic of the Congo.
Unfortunately, the region is saturated by
real guerillas and at least nine
militia groups that kill people and animals every day.
The situation in the Congo is undoubtedly
going to get worse before it gets better, but if refugees can save a few
dollars when buying cooking fuel and protect wildlife in the process, the park
may have a brighter future ahead.
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